Get Your Website Free Assessment

SEO Case Study for Cannabis Dispensary

Prior to SEO

The client approached us in October 2019 with some online presence. They wanted to improve their local online presence by increasing organic rankings and traffic to their website and clientele. At the time they signed on for our SEO Services, they had just 1 keyword ranking on the first page of major search engines.

SEO Approach

We identified how potentials customers were searching through extensive keywords research.

Cannabis SEO Case Study Chart 1

We designed and implemented an SEO campaign that included on-page and off-page optimization around their targeted keyword terms.

Cannabis SEO Case Study Chart 2

Keywords Ranking on First Page in Major Search Engines


October 2019

1 Targeted keyword was ranking on 1st page


April 2020

8 Keywords Now rank on first page of search engines

Why Does a Cannabis Dispensary in Calgary Need Medical Marijuana (MMJ) SEO? 

If you’re learning about the most effective ways to market medical marijuana and your local dispensaries in Calgary, you’ve likely heard about search engine optimization (SEO) and specific tactics for implementing a medical marijuana SEO strategy. 


Research has shown more than 97% of consumers research online to find a local business. 12% of these people look for a local business online every day. 


60% of all clicks go to the first result. If you’re not listed on the first spot, you can be losing 40% of the total search volume to one of your competitors, according to a survey by BrightLocal. 


Medical Marijuana SEO has many benefits which support its importance and makes it a considerable investment option: 


  • Create MMJ Awareness Without Paid Advertising. 
  • You’ll Be Found in Relevant Online Searches.
  • Get better ROI Than Other Paid Digital Tactics Like PPC Ads.
  • Boost Brand Credibility People Trust Google & Bing.
  • Data-driven medical marijuana SEO brings in thousands of sales per month to your website 
  • and many other benefits.


Medical Marijuana SEO and Local SEO in Calgary might sound like a complicated process, but working with NUUN Digital will make sure for a fluid and positive ROI SEO campaign. 


NUUN Digital provides reliable organic SEO services and understands the competitive Cannabis Dispensary/industry market in Calgary, Alberta, Canada. We have over 10 years of digital marketing experience and have a group of expert people dedicated to marketing and promote your business online. 

Do you want to rank your website?